The name of your website / business is it’s beginning middle and end. Getting your business name wrong can put a halt to it before it has even gotten off the ground.
I can not stress enough the importance of this. The ultimate aim is to come up with a business name that you will still be happy with months and even years later.
This is exactly why I personally like to really take my time to come up with suitable business & website names – even if it takes a few days / weeks. It is important not to be rushed by the process – in your egarness to get started.
Let’s go ahead and look at 10 ways to come up with a great name for your brand
One of the most important advice I can give you when coming up with a name for your business is to think keywords. Think about the words and phrases that people are more likely to type in to the search engines when they are looking what ever your business offers for sale.
When it comes to finding suitable keywords, It is also important not to over do it. There is such a thing as “keyword stuffing” – which can have a detrimental effect on your website as the search engine can consider that spamming.
2. Use the right domain name Search tool
When looking for a website domain to run with, using a name search tool that allows you simplify the whole process can really help you to reach your goal faster – as well as enabling the quick elimination of unsuitable domains.
Here is a heads-up on a great tool called “DD whois”, that can be found at: http://www.ddwwhois.com. This tool searches for the availability of a domain name as you type – so there is no need to keep hitting the ‘enter’ button after each domain entry. Just type and it will search live as you type.
3.Look around at the competition
When it comes to choosing the right Domain name for you business, keeping and eye on the competition can be a great thing……
Take a good look in the search engines at your competition who are currently ranking top. What sort of name have they chosen? hat keywords do they have in their domain name? How long is their Domain? These are all important questions to ask. The answers could really help you to find out why they are ranking so high; and even how your could make out-ranking them easier for yourself.
4. Keep it short
Truth be told, no one appreciates having to type in: www.YourReallyLongDomianNameHere.com – into their web browser when they want to visit your brand. The general rule of thumb here is that the shorter you can keep your businesses name, the better. a shorter name is also much easier for people to remember.
Even though they do say that most of the good short domain names have already been snapped up, there are still some really great names to be had by those willing to put the effort in.
5. is it good for radio?
Another important question to as your self when choosing a website / business name is: ‘Is my potential name a good / fit for radio?’. This is important because unlike TV and the Internet, people will be unable to see how your business / website name is spelt, they will only be able to hear it. So if any word / letter in your businesses name is spelt out of the usual, e.g: ToyZforCatz.com instead of ToysforCats.com, – then you would always need to explain this difference if you ever advertise via any method other than in print. Even in print sometime issues of mis-spellings can arise as people will naturally want to spell words their natural way.
6. Be Creative
The best things always were reserved for those who are ready and able to think outside of the box. So when it comes to trying to come up with the right name for your business, be creative, actively seek out inspiration and allow those creative juices to flow. Exactly how you do this will depend on both you and your business industry. If Ye seeks, Ye will find!
So there you have it. I hope the above will enable you to progress down the right path to choosing the best name possible for your business. The methods outlined above are by no means exhaustive, but they should help to get you on the right track.
Whether you are looking for a name for your offline, or online business or even a Drop shipping website business, The tips above should help.
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